CEO OF BLACK MARKETING
The constant demands placed on us in today’s fast paced world, can be somewhat challenging. Especially for those of us who are pushing our individual ‘Mental’ boundaries, simply because we somehow know that we can make a real difference here on earth !
It’s is not easy to ‘sport’ a Mohawk these days, while still remaining a very influential figure in the Marketing and Business Industry, but that is exactly what Chris ‘Mohawk’ Reed is continuing to do. Not known for his Business suit nor his leather briefcase, Chris ‘Mohawk’ Reed is best known for his Hair Style and as I found out, his ability and expert knowledge certainly does not stop there….
Standing Out In A Busy World …
Chris tells me that he knew from the age of 13 or 14, that Marketing, Design and Branding seemed to come naturally to him. Acknowledging what felt good deep within, Chris set out to make an impression in the Marketing and Branding fields.
As a personal brand you definitely want to stand out for all the right reasons, whether it’s a mohawk, a signature statement, or unique set of skills, you must be known for something specific in order to stand out in today’s crowded world.
Chris tells me that the secret to success, is really no secret at all …
It all starts with your ‘connectability’, the depth of your network is supercritical.
“Marketing is all about talking with people” – Chris shares excitedly, now laughing.
I now know that you simply can’t sit back and wait for your business to expand by itself. It sounds so simple, but in today’s world, the only way to stand head and shoulders above the rest, is to build a relationship with those who you connect with.
So how do you do it….? You get to know your customer !
Far too many people these days, connect with you only to spam your inbox with their half arsed products and/or ideas a few moments later. As if we don’t receive enough ‘Mental’ traffic as it is, here is yet another person ramming stuff down our throat without even asking what it is we want.
Build A Quality Network … One with ‘Value’ and ‘Depth’, then offer what it is THEY are looking for…. NOT what you want to give them.
Remaining Focussed To Guarantee Success …
After posing the question of, “How do you remain focussed and on ‘point, in the times where it ‘All’ seems to be falling apart in your business, or life?”, Chris only required about one second to return one simple word. “Cycling” – he said confidently.